26 Top Search Marketing Blogs By RSS Subscribers

Remember the Grinch? “Noise, noise, noise!”  Many marketers feel the same way about the plethora of search marketing blogs. At TopRank’s Online Marketing blog, we’ve been managing a list of over 500 search marketing blogs (BIGLIST) so we know a little something about the category. SEO blog reviews are helpful, but some people want a [...]

Murdoch: Bye Bye Free

Back in May, Rupert Murdoch dispelled rumors that Murdoch-owned sites would devolve into the free ad-supported content model so many newspapers are struggling to make work online. Instead, News Corp’s hundreds of subsidiaries worldwide will all go to a paid subscription model—everything from the Times to the New York Post to the Wall Street Journal. The [...]

Updated: Twitter Goes Down After Facing DoS Attack

Don’t panic, don’t panic! Twitter is down and they are working on the issue. We know you have all kinds of cool things you wanted to tweet today, so feel free to use our comments section instead. UPDATE: Twitter is back online and apparently suffered at the hands of a denial of service attack: On this otherwise [...]

People Watch Boatloads of Online Video

Thank you to Carol Bartz of Yahoo for the new ‘boatloads’ theme. What would we do without it? Back to the news. Of course, we know that lots of people watch online video and SearchEngineWatch tells of the Pew Research Center’s Internet & American Life Project survey conducted in April of this year and the [...]

Google Is the Top Brand in the Land (and Beyond)

Ever have a moment when you see something and you say” Well, of course, that’s obvious. No surprise there.” Then if you actually take the time to look at the ‘obvious’ thing you practically brushed you have another realization of the real impact of the information? I had that kind of moment his morning after [...]

Yes, Twitter is Down Today

Don’t panic, don’t panic! Twitter is down and they are working on the issue. We know you have all kinds of cool things you wanted to tweet today, so feel free to use our comments section instead.

Bing Goes the Internet; Bing Goes the Neighborhood

Remember when we all thought that search engine ads couldn’t get any weirder than those put out by Ask.com. Ladies and Gentleman, the crown has now passed to Bing. OK, so they didn’t technically create the latest Bing commercial, but they did select it as the winner of a recently held Bing jingle contest. The winner is [...]

Internet Marketer Alert! The Government is Coming! The Government is Coming!

It looks like the Internet marketing industry could be staring at an age of government regulation and oversight that could change online advertising in major ways. While this kind of news should come as no surprise based on the new age of government intervention in business it is still enough to make even the most [...]

Internet Marketer Alert! The Government is Coming! The Government is Coming!

It looks like the Internet marketing industry could be staring at an age of government regulation and oversight that could change online advertising in major ways. While this kind of news should come as no surprise based on the new age of government intervention in business it is still enough to make even the most [...]

Do Teens Tweet?

Yeah, yeah, yeah—I’m sure we can all name some anecdotal evidence of teens who either hate Twitter or who can’t get off it. But by and large, according to a new Nielsen report, teens just aren’t on Twitter. Or are they? The chart from the report looks at users on Twitter.com (as opposed to on [...]

WSJ Embargoes Embargoes

It’s been eight months since TechCrunch announced that they would no longer honor embargoes, with several other sites jumping on that bandwagon in the interim. One of the issues here was undermining the credibility of the blogosphere at large. As Trisha Lyn Fawver put it, A lot of the complaints that real journalists have about blogs [...]

Our Top Five Finalists for the 4th Annual SEM Scholarship Contest

OK, I’ve made you wait long enough. Here are the five finalists for our 4th Annual Search Marketing Scholarship contest. In no particular order: How to Write Hundreds of Unique Articles from One Article with MS Excel â€" Article Theme Versioning 9 SEO Tips for Attractive Search Engine Friendly Web Design Holistic Online Marketing 15 Things I Wish I Had [...]

WebTrends 9 Spits in Google Analytics’ Face; Steals Its Lunch Money Too!

When Google decided to enter the web analytics space, fear spread throughout the industry at the thought of a challenger that offered a pretty comprehensive package–for free, no less! Well, after the initial trembling of the knees, web analytics companies re-grouped and came out swinging. The latest development comes from WebTrends, which appears to have finished [...]

Emerging Details: Yahoo May Kill Microsoft Deal if it Fails to Match Google

Did you know that if the revenue per search, under a Microsoft/Yahoo partnership, fails to match Google’s estimated revenue, Yahoo can kill the deal? Did you know that Microsoft must hire 550 Yahoo employees, whether they need them or not? Did you know that the entire deal is in jeopardy if not completed by July 29 of [...]

Google Jumps On2 Video Compression; Sends Google Radio into a WideOrbit

I wouldn’t hold your breath, but there’s a chance we’ll soon see the end of pixelated videos on YouTube. Google has today announced the acquisition of On2 Technologies and its portfolio of video compression technology. The $106.5 million deal could signal that we’ll soon see better compression technology used at YouTube– which means those videos [...]

More Social Media Restrictions Reported

Yesterday we told you about the social media restrictions that the United States Marine Corps has placed on its network. Many of you, including myself, hated to see this happen but considering what could potentially take place (security concerns etc.) it has its merits. Well, one would suspect that the rest of the corporate world [...]

Twitter Keeps Growing

While a lot of the talk around Twitter is hype and hyperbole and anything else that is based in theory there are some real numbers that Twitter can point to that are hard to ignore. In June, according to comScore as reported by TechCrunch Twitter had 44.5 million visitors to the site. This is a [...]

The Few, The Proud, The Marines Are Banned from Social Media Sites

If there was ever a group of people that have to sacrifice in ways that I simply cannot imagine it’s the men and women of the US Armed Forces and in this case the United States Marine Corps (Semper Fi). These folks have volunteered to do a job that most of us would not do [...]

First Domain Thief Prosecuted

When it comes to the Internet, reputation management, branding—your entire Internet presence—begins with your domain name. Start enough websites or talk to enough people, and you’re sure to find someone who’s had a domain registered right out from under them. Having your locked, registered domains transferred out of your account without your permission is an [...]

Yahoo: Pay No Attention to the 10 Year Search Deal: Look at What’s New on Delicious!

Not to be all Wizard-of-Oz on us, but Yahoo really doesn’t want us to pay attention to the man behind the curtain (Steve Ballmer). No, they want to focus us on their new SERP and their new Delicious search tools and fresh bookmarks. Don’t you worry—don’t think for one moment that I, the paragon of journalistic [...]

I Coulda Been an AdWords Contender

"You don’t understand. I coulda had Google class. I coulda been an AdWords contender. I coulda been somebody, instead of a pay-per-click bum, which is what I am, let’s face it." Ah yes, those immortal words. Uttered by all of us marketers at some point. Well now, Google wants to rub our sorry little noses in [...]

Only One Man Can Prevent the FTC Conducting an Apple/Google Colonoscopy

Despite Google’s Eric Schmidt tendering his resignation from Apple’s board of directors, the Federal Trade Commission (FTC) plans to continue its investigation into the relationship between the two companies–and you can blame the apparent greed of one man. No, not Eric Schmidt. Not Steve Jobs. Nope, it’s Arthur Levinson. Levinson remains on the board of both companies, [...]

16 Rules For Social Media Optimization Revisited

Guidelines for marketing with social media aren’t all that new. In 2006 five members of the digital marketing community collaborated on 16 rules for “social media optimization”. Fast forward to nearly 2010 and social media has begun to take a more significant role in the marketing mix. The original “rules” were posted by: Rohit Bhargava [...]

Back to Purple: New SERPs for Yahoo

Just two weeks ago, Yahoo unveiled a new homepage. The biggest changes seemed to be personalized data and a bit more streamlined interface, with links to other Yahoo services you choose (instead of all Yahoo services). Now, Yahoo is testing a new layout for its search results pages, too. Like the new homepage, the Yahoo [...]

Coming to a YouTube Near You: Local News

YouTube has yet another new—or should I say news?—feature: News Near You. The New York Times reports that the biggest video site in the world is taking after it parent company (you know, Google?) in cornering the news market—or, if you’re the CEO of Dow Jones, “sucking the blood out of the newspaper industry.” YouTube started [...]

Battle Lines Become Clearer Among Biggest Internet Players

Maybe everyone was waiting for the Microhoo giddiness to be over. Maybe everyone had enough of hearing about the whole deal. Whatever it is there appears to be a more clearly defined landscape emerging as to who is going after what amongst the largest Internet players in the world. One thing for sure is that [...]

Google’s Eric Schmidt Leaves Apple’s Board Over “Core Business” Conflicts

Google CEO Eric Schmidt is no longer on Apple’s board of directors. In a statement released earlier today, we learn the official reason for his departure: “Eric has been an excellent Board member for Apple, investing his valuable time, talent, passion and wisdom to help make Apple successful,” said Steve Jobs, Apple’s CEO. “Unfortunately, as Google enters [...]

The One in Which I Ponder the Chances of Success for Microsoft & Yahoo

Now that we’ve all had time to digest Microsoft’s 10-year deal with Yahoo, it’s time to ask ourselves if this partnership will live up to the hype? It seems like we’ve been talking about this deal every other day for the past year or more. In fact, digging through the Marketing Pilgrim archives–and ending up 30 [...]

AP May Now Stand for ‘Always Pay’

As if there wasn’t enough change on the Internet these days the Associated Press (AP) is now putting together a program that will cost anyone who uses anything that they publish a minimum of $12.50. While that may seem a bit much it gets even worse when you discover that that price is for using [...]

Social Media Interview: Lee Aase of Mayo Clinic

Social Media Smarts: Interview with Lee Aase, Social Media Manager at Mayo Clinic By day, Lee Aase is manager of syndication and social media for Mayo Clinic and by night, he is chancellor of Social Media University, Global (SMUG). I first met Lee at a media relations conference in San Francisco a few years ago. [...]