Publicis Goes Fishing for New Ad Revenue, Catches a Razorfish

In a Razorfish sale, yet to be officially confirmed, both Microsoft and French ad firm Publicis look set to walk away winners. Microsoft looks set to recoup $530 million of the $6 billion it paid to acquire aQuantive and, along with it, Razorfish. Publicis beefs-up its online advertising offering, picks up Microsoft, McDonalds, Google, and Yahoo as [...]