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Monday, September 21, 2009

Will Yahoo’s New Marketing Blitz See Success? It’s Up to You!

Who’s responsible for the recent turmoil at Yahoo? Who’s responsible for Yahoo signing a deal with Bing? Who’s responsible for its stagnant search share? It’s You! It’s all you, baby! OK, perhaps that won’t be the entire message in Yahoo’s new global marketing campaign, but the "It’s You" part will be in there. According to the WSJ, Yahoo is launching [...]

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